Category: Hair

We often have this urge to do something fun and exciting with our looks. One thought that often crosses our mind is ‘’How about we do something with our hair?’’. We’ve all been there and honestly if getting a fabulous haircut brings a dash of excitement to your life, then why wait? 

We are more than halfway through 2025 and this year has shown us several trending haircuts. Our favorite celebrities have also surprised us with stunning haircuts . Whether you're curious about the popular haircuts of the year or are looking to try a new haircut and in desperate need of inspiration, you've come to the right place. 

Check out some of the trendy haircuts for short and long hair in 2025.

Trendy haircuts for short hair

Pixie Cut with a Twist

Pixie cuts are versatile cuts in which the hair is kept short on the sides and back of the head and slightly long on the top. When we say pixie cut with a twist, we mean pixie cuts with textured layers, bold hair colors, undercuts or uneven lengths.

Since pixie cuts can suit all face types and hair textures. With a little variation and creativity pixie cuts look great on round, oval, square, and heart-shaped faces. When it comes to pixie cuts, you need not worry about your hair texture, this cut can be rocked by anyone with straight, curly, or wavy hair.

Frame Cut Bob

A frame-cut bob is a stylish variation of the classic bob cut. It is a chin-to-shoulder length haircut in which layers frame the face. Here the hair is shorter at the back and gradually lengthens towards the front. This cut would look lovely on anyone with an oval, heart, or square face shape as it would define their jawline and enhance their cheekbones. A frame-cut bob would suit wavy, straight, and textured hair types. 

Frame cut bobs are low maintenance, hence a quick blow dry or a flat iron is all you need to style them on an everyday basis. 

Blunt Bob with Micro Fringe 

A blunt bob haircut with a micro fringe is an edgy and bold haircut. Here the hair is cut straight across the ends and typically falls just above the shoulder or at the chin with short fringes that sit well above the eyebrows. 

Although blunt bobs look fabulous in every face shape, they look exceptionally good in heart and oval shapes. This haircut would work well for all kinds of hair textures. 

Signature Wolf Cut

This is an effortlessly messy and cool haircut. It features short and choppy layers at the front that give volume and gradually transition into longer layers at the back. For a windswept, wild yet elegant look, the wolf cut is an amazing haircut to consider.

Since the wolf cut is incredibly versatile it works on all hair textures such as straight, curly, or wavy. It would also look extraordinarily well on oval and heart-shaped faces.When styling a wolf cut, try experimenting with bangs such as curtain and side-swept bangs. 

Trending Haircuts for Long Hair 

Long Layered Lob

A long bob is a versatile haircut and here the hair is cut so that the length falls somewhere on top of your shoulders or collarbones. A long layered lob would suit all face shapes and all hair textures. 

This haircut can be styled using a flat iron or a curling iron for a sleek or beachy look. A texturizing spray can be used to add texture to the layers. 

Birkin Bangs

Birkin bangs for long hair is a classic haircut choice inspired by the famous actress Jane Birkin. These bangs are wispy and soft and they graze at the eyebrows and are often long at the sides. The way these bangs seamlessly blend with the hair gives the face a beautiful frame.

Birkin bangs ideally work best for naturally straight hair and are great for oval face shapes. These bangs can be best styled using a large roller and a blow dryer to add volume. 

Blunt Curtain Bangs

Blunt curtain bangs are perfect to give you a striking and modern look. These bangs are wispier, straight–cross, and edgy bangs parted mostly in the middle or slightly off-center and they blend with the rest of your hair giving you a soft look. The blunt curtain bangs work best for straight to slightly wavy hair textures and an oval, round, or heart face shape. 

Butterfly Feather Cut

As the name goes, the butterfly feather cut is a soft and voluminous long layered cut that typically starts around the face and gradually flows downwards.

This haircut looks flattering on oval face shapes and goes well with curly and wavy hair textures.
Butterfly feather cut can be best styled using a mousse, round brush, and a blow dryer. 

Whether you choose a classic haircut or go for a dramatic one, the options are endless. We hope this guide on the different haircut styles and easy tips has inspired you to choose your dream haircut.
 

You know that feeling when you’re ready for a change? You’re not just looking for a quick trim—you want a style that feels fresh, modern, and unapologetically you. Because let’s face it, who said turning 50 means dialing back on style?—in fact, it’s often just the beginning of embracing looks that truly reflect who you are!
 
Haircuts can make us feel new, confident, and downright powerful. The right cut at the right salon, like Vurve, can take years off, accentuate your best features, and keep us looking effortlessly stylish. 

So if you are searching for a haircut that's as ageless as you are, we've rounded up 12 options.

How Does Hair Change After 50?

So, let’s talk about hair after 50. Yep, it’s true—hair has its way of “maturing,” just like us! Many women start noticing a little thinning. Another major change, gray hair, meanwhile, can be gorgeous, but it tends to have a mind of its own. The hair texture can also feel drier and coarser, needing extra care.

Scalp care becomes super important as you age. Good scalp care means stronger, more vibrant strands of hair. While your hair may change, a little extra care and a fabulous cut like any of those we have covered below will keep it looking its best at every age. 

Short and Sleek Haircuts

Lived-in Shag Cut
The lived-in shag is all about effortless cool with lots of texture and layers. It’s great for oval and heart-shaped faces and it is perfect for adding volume to women’s hair. With layers that say, “I woke up like this,” this cut balances structure with a relaxed feel.

Curly Lob
The curly lob (long bob) lets you keep some length without the weight, ideal for anyone with natural curls who wants a fresh shape. Perfect for round faces, it frames them with soft, bouncy curls. This cut is suitable for busy days as all you have to do is flaunt your curls!

Side Swept Pixie
The time when people thought pixie cuts were just for GenZ is gone. Women over 50 like this cute Granny, can also rock it! This edgy, side-swept pixie is pure confidence in haircut form! Perfect for oval and square faces it’s short, chic, and has extra flair. The best part? This cut is practically immune to bad hair days—just finger comb and you’re set. 

Natural curls
Perfect for round and heart-shaped faces, this cut keeps curls defined and full of life. A well-shaped curly cut is less about taming and more about giving them room to shine. You can simply apply leave-in conditioner to keep them frizz-free and bouncy.

Bangs + Bob
A bob with bangs is a playful, yet classic choice that adds instant youthfulness to any look. For a fresh look, comb the bangs with a round brush, or leave them slightly messy for that tousled charm.

Asymmetrical Bob
The asymmetrical bob is a little shorter at the sides, but very chic. This cut is appropriate for oval and heart-faced women. It can also be styled polished or messy – just choose whichever option you are in the mood for at the moment. 

Long and Flowing Haircuts

Tousled Waves
Tousled waves are especially flattering because they frame the face with a relaxed, casual vibe, giving hair a fuller, beachy appearance that’s timeless and low-maintenance. It’s a go-to look for those who want a chic style yet don’t feel overly “done.” This style is most effective for oval, heart, and round faces.

Sweeping Fringe
A sweeping fringe cut adds a soft, elegant touch to long hair, creating an eye-catching frame for the face. It’s especially flattering on square and round face shapes. After hair wash, style the fringe to one side using a brush for a smooth and face-framing effect. 

Long Layers
Long layers give fullness to long hair and look fantastic on the triangle and heart-shaped faces. They add shape and movement without taking away length. Long wispy layers can help slim the face and keep hair looking light and full. 

Sleek and Straight
For a sophisticated low-maintenance look after 50, sleek and straight hair is a classic choice, especially flattering for oval and square faces. This cut emphasizes the jawline and gives a sharp, chic appearance. You can use a touch of shine serum to keep it looking radiant.

Long and Curly
This cut typically includes long layers that follow the natural curl pattern, allowing the curls to maintain shape without appearing too heavy or weighed down. Long, defined curls work beautifully for round and heart-shaped faces, adding height and volume to balance the face shape. 

Cascading Waves
Cascading waves add soft, glamorous volume and suit triangle, long, and heart-shaped faces particularly well, as they give a face-framing effect that softens the face. This is the look to choose if you’re aiming for effortless red-carpet glam any day of the week.

Age Gracefully with a Perfect Haircut!

So, turning 50 or being a woman over 50 doesn’t mean you have to have “mom hair” or an outdated hairstyle. It’s the ideal time to stand out and do something with your hair that suits the perfect woman you are now. The right cut brings out your best features, enhances your unique style, and boosts confidence. After all, a great haircut isn’t just about looking good—it’s about feeling fabulous whenever you glimpse the mirror.

We all know the daily struggles we face with our hair–be it hair fall, frizziness, greasy hair, or just the old ‘’bad hair day.’’ The pollution, heat styling, and color treatments that we do now and then just add to our hair issues. And then when we notice our hair troubles increasing it makes us say things like ‘’I need an emergency hair appointment’’ or ‘’I need to switch up my hair routine.’’

At this stage, you start looking for hair treatments with the hope that they will bring your hair back to life. Well, you won’t be disappointed, because such treatments are available. The three most popular treatments–Botoplexx, Bototliss, and BTR (Brazilian Thermal Reconstruction) are exactly the ones that will leave your hair hydrated, smoother, and stronger. 

Curious about what these treatments are and what they do? Let’s dive in to find out how these treatments can tackle your hair’s damage, frizz, and weakness. 
 

Botoplexx Treatment 

A Botoplexx treatment is a deep-repair treatment that consists of Botox (anti-ageing), collagen (repair), and plex (anti-hair breakage) to nourish and heal your hair from the inside out. It has strengthening and hydrating properties that work on damaged, fragile, and dull hair.

How does it work? 
It works by penetrating deep into the hair shaft and repairing the damage caused by heat styling, pollution, and coloring treatments. 

The formula of this treatment consists of:

➨ Glycolid acid: It strengthens, prevents breakage, and maintains moisture in your hair
➨Amodimethicone: Reduces frizz, improves texture, and makes hair soft and smooth

Here is what this treatment has to offer for your gorgeous locks: 

Restore the elasticity and strength of your damaged hair and reduce breakage
Deeply hydrate, leaving each strand soft and silky
Forms a protective barrier, guarding your hair from further damage
Leaves your hair with a smooth and glossy finish

Botoliss Treatment 

A Botoliss treatment is perfect for all hair types and textures. It smoothens and controls frizz, along with reducing split ends and breakage, and transforms the hair into smooth and manageable without disturbing the natural volume of the hair. 

How does it work? 
This treatment works by smoothening the hair cuticles and shafts, reducing frizz, and creating a sleek and shiny finish. It also tames curls, seals in moisture, and makes your hair smooth. 

The key ingredients of this treatment include: 

➨ Citrus extracts: To rebuild the natural texture, and hydrate
➨ Hydrolyzed Keratin: Strengthens, nourishes and revitalizes your hair
➨ Aloe vera: Moisturizes and has a conditioning effect on the hair

Why will your hair love this treatment?

It tames frizz, flyaways, and reinforces weakened bonds
Adds shine and smoothness to your hair without making it greasy
Is a safer alternative to smoothening treatments 

BTR (Brazilian Thermal Reconstruction) Treatment 

The BTR treatment is the one that focuses on repairing the internal structure and strengthening the hair. It can be used on any hair type and provides a frizz-free, soft, and shiny look. 

How does it work?
This treatment targets and repairs the hair shaft that could be broken due to styling, coloring, or other hair treatments. It replenishes and strengthens these bonds, restoring the hair’s natural strength. 

The essential ingredients in this treatment are: 

➨ Bond-Repairing Technology: Rebuild the broken disulfide bonds
➨ Keratin: To smoothen, add strength, and reinforce the hair structure
➨ Amino acids: Restores moisture and improves elasticity

What does your hair get from this treatment? 

Strengthens your hair, reduces breakage and split ends
Restores your hair’s natural softness, adds natural shine, and promotes healthier hair

Choosing the Right Treatment for Your Hair

Choosing the right hair treatment for your hair would depend on factors like the condition of your hair and the damage level. Here is a breakdown of the same to help you choose which treatment would work for you: 

Botoplexx treatment: Ideal for dry, damaged, and chemically treated hair
Botoliss treatment: Would work great for curly or frizzy hair
BTR treatment: Best for weak and damaged hair

When choosing any of the above treatments, consider the damage level, desired results, and maintenance. If you have dry hair, botoplexx would work great and if your hair is structurally damaged because of styling then the BTR treatment would be perfect. If you want a hair treatment that requires less touch-up and is low maintenance, then the botoliss treatment is the best option. 

Why Choose Vurve for Your Hair Treatments

At Vurve, we treat your hair more than just hair, for us–it's a reflection of who you are and we are here to help you shine in every way possible. Whether you choose the nourishing Botoplexx, the sleek touch of Botoliss, or the transformative strength of the BTR treatment, our experts are here to pour all their skill and passion into every strand.

We don’t only offer treatments, but we also take time to understand the unique needs of your hair and offer our best guidance on treatments and their aftercare. So, why wait to fall in love with your hair? At Vurve, every day is a good hair day!
 

We all have those days when our hair just doesn’t play nice—frizz, split ends, and lacklustre locks. But what if we told you there's a way to smooth out those rough edges and restore your hair's glory forever? 

Yes! Hair Botox treatment is the answer to your hair woes. 

What is Hair Botox?

Hair Botox is a non-chemical deep conditioning treatment designed to repair and restore damaged hair, leaving it smoother, shinier, and more manageable. Despite its name, it does not contain botulinum toxin (the ingredient used in Botox for skin). Instead, it’s called "Hair Botox" because it works similarly filling in gaps and repairing hair fibres, much like Botox smooths wrinkles.
This treatment strengthens and revitalizes hair by replenishing lost fibers, repairing damage, and eliminating frizz. Infused with a blend of vitamins, proteins, amino acids, and keratin, Hair Botox deeply nourishes each strand, bringing dull, lifeless hair back to life. 
 

How does hair Botox work?

The hair Botox treatment typically starts with a thorough cleansing to remove any build-up or oils from your hair. After that, our stylist will apply the Botox solution, making sure every strand is coated. 

Your hair is then left to soak in all the goodness for about 45 to 90 minutes, depending on the specific product used. Finally, your hair is mildly rinsed, and heat is applied in the form of blow drying the hair followed by ironing it in small sections which help seal the solution in. 

Voila! Your hair is smooth, shiny, and ready to dazzle.

Benefits of Hair Botox Treatment

• Repairs damaged hair

Hair Botox rescues your damaged hair. It fills in the cracks, smooths out the rough edges, and makes your hair feel the best. 

• Maintains Moisture

Hair needs moisture and hydration to stay healthy. Deep conditioning treatments like Hair Botox are the ultimate hydration systems, pumping in moisture and keeping those strands lush and elastic.

• Prevents Hair Breakage

Hair botox infuses your hair with essential nutrients and proteins, helping to repair damage and restore vitality. By nourishing each strand from within, it can improve the overall health and resilience of your hair, reducing breakage and promoting growth. 
 

• Restores shine and softness

If your hair looks a little dull and feels like straw, Hair Botox is here to bring back the bling! You'll be running your fingers through your hair all day, just because it feels so good.

• Manageable hair

With Hair Botox, those unmanageable hair days are over. Your hair becomes so much easier to manage. It behaves itself, stays where you put it, and doesn't turn frizzy at the first sign of humidity.

• Long Lasting results

Unlike other treatments that fade faster than a popsicle on a hot day, Hair Botox can keep your hair looking fabulous for weeks. We're talking 4 to 6 weeks of smooth, shiny, manageable hair. That's a whole lot of good hair days in a row.

Who can choose hair botox treatment?

If you're looking to restore health and vitality to your hair without harsh chemicals, hair Botox could be the perfect fit. You can opt for a hair Botox when you have problems like,

• Split ends
• Damaged hair
• Frizz and dryness
• Hair lacking volume or sheen
• Unmanageable hair

Preparation Steps for Hair Botox Treatment

To get the best results, it's important to prepare your hair properly.

 1. Consult with Your Stylist
Your stylist can assess your hair type and texture to determine if the treatment is right for you. This is also a great time to ask any questions about the process and what to expect.

2. Avoid Heat Styling
For at least a week before your appointment, avoid using heat-styling tools like blow dryers, flat irons, and curling wands. This helps prevent additional hair damage and allows the treatment to work more effectively on healthy, untreated strands.

3. Wash Your Hair with a Clarifying Shampoo
On the day of your treatment, use a clarifying shampoo to remove any product buildup, dirt, or excess oil. This ensures that your hair cuticles are open and ready to absorb the formula. Skip the conditioner, as it may create a barrier that prevents deep penetration.

4. Dry Your Hair Until Damp
After washing, gently towel-dry your hair until it is damp but not soaking wet. This helps the treatment spread evenly and absorb better into the hair fibers.

Hair Botox Treatment for Different Hair Types

When it comes to Hair Botox treatments, one of its biggest advantages is it is suitable for all hair types. Whether your locks are straight, wavy, or curly, it is designed to cater to your specific needs. 

• For those with straight hair, the treatment can work wonders in enhancing shine and managing flyaways, giving your hair that sleek, polished look. 
• Curly hair types can benefit immensely as well. It tames frizz while preserving your natural curls, resulting in bouncy and beautifully defined waves. 
• Wavy hair can also enjoy added moisture and protection, as the treatment combats dryness often associated with textured strands. 
• Colour-treated hair receives special attention, as this treatment helps restore vitality and radiance while minimizing damage. 

After Care To Keep Your Hair Glorious

To get the most out of your treatment, you'll want to follow some basic aftercare tips:

• Use Sulfate-Free Products. Harsh shampoos can strip away all the goodness that the treatment gave you, so stick to sulfate-free shampoos and conditioners.
• Minimal Hair Drying. While your hair will be more resistant to frizz, it is suggested to use a hairdryer on medium heat after every hair wash to activate the Botox product and remove the excess moisture thus giving a smooth appearance always. Use heat protectants before drying the hair as and when necessary.
• Regular Maintenance. Depending on your hair type, you might need to repeat the treatment every few months to keep your hair looking its best.
• Hydration Station. Your hair loves moisture, so keep it hydrated. Use a leave-in conditioner or hair oil to keep those strands silky smooth. Just don't go overboard.

Side Effects of Hair Botox Treatment

While Hair Botox is celebrated for its nourishing benefits, like any beauty treatment, it can come with some potential side effects. Some individuals may experience mild irritation or an allergic reaction to the proteins or other ingredients present in the formulation, characterized by redness, itching, or swelling on the scalp. It's essential to consult with your stylist before proceeding to identify any possible sensitivities and discuss whether it is the right choice for your hair. 

Is Hair Botox the same as a keratin treatment?

Hair Botox and keratin treatments are two different hair treatments that serve distinct purposes. While both treatments aim to improve the condition and appearance of the hair, they work in different ways: 

1. Hair Botox: Hair Botox is a deep conditioning treatment that helps to restore and repair damaged hair. It is called "Botox" because, like the cosmetic procedure, it aims to rejuvenate and revitalize the hair by filling in gaps and damage along the hair shaft. Hair Botox typically contains ingredients such as proteins, vitamins, and collagen that help to strengthen and moisturize the hair from within. This treatment can be beneficial for those with dry, damaged, or frizzy hair looking to improve its overall health and appearance. 

2. Keratin Treatment: Keratin treatments are designed to smooth and straighten the hair by coating it with a protective layer of protein (keratin). Keratin treatments are often recommended for individuals with curly or wavy hair who want to achieve smoother and straighter results. 

In summary, Hair Botox focuses on repairing and restoring damaged hair from within, while keratin treatments focus on smoothing and straightening the hair's external structure. Both treatments can improve the look and feel of your hair, but they target different concerns and offer distinct benefits.

FAQs

Is hair botox suitable for all hair types?
It's suitable for all hair types, including curly, wavy, straight, and colour-treated hair. If you want to smoothen your hair and combat your hair damage, hair botox treatment would be a perfect choice. For all the curly and wavy hair beauties, this treatment will not eliminate your natural curls, rather it tames frizz, for a more controlled and smooth appearance. 

What is the duration of the process?
The entire treatment takes about 2 to 3 hours, which also depends on the length and thickness of your hair. 

How effective is hair botox?
Our clients find the effects of hair botox to last between 8 to 12 weeks with proper home care, although the exact time frame may vary from person to person. Regularly using hydrating products such as hair masks and strengthening shampoos & conditioners can maximize the effectiveness of the treatment. 

How frequently should I botox my hair?
The frequency of hair botox treatments depends on a few factors, like your hair type, the condition of your hair, and how quickly it grows. So, a good rule of thumb is to get it done every 8 to 12 weeks. 

Does Hair Botox straighten the hair?
It doesn’t primarily straighten your hair. The Hair Botox treatment helps to smoothen out your locks which can result in a sleeker and more manageable texture.

Can hair botox treatment be done on colored or chemically treated hair?
Yes, hair botox can be used on colored or chemically treated hair. In fact, it's often recommended for people who have damaged hair from coloring, bleaching, or other chemical treatments.

Is the treatment safe for pregnant or breastfeeding women?
Hair botox is generally considered safer than some other hair treatments because it doesn't contain formaldehyde or other harsh chemicals. However, when it comes to pregnancy and breastfeeding, consult with your healthcare provider and discuss the ingredients used in the specific hair botox product to ensure it's safe for you and your baby. 

What is better, hair Botox or keratin?
Both hair Botox and keratin treatments have their own benefits depending on your hair needs. Hair Botox is a deep conditioning treatment that helps to restore and rejuvenate damaged hair, adding shine and smoothness. On the other hand, keratin treatments are great for reducing frizz, increasing manageability, and improving the overall texture of the hair. The choice between the two would depend on your specific hair concerns and desired results.

Is hair Botox treatment safe?
Hair Botox treatment is generally considered safe when performed by a trained and experienced professional. It is important to consult with a qualified stylist or dermatologist before undergoing hair Botox treatment to ensure that it is suitable for your hair type and any existing scalp conditions you may have.

How Long Does it Take to See The Results of Botox Treatment?
The results of hair treatment can vary depending on the specific product used and your hair type, but you may start to see smoother, more manageable hair immediately after the treatment, with results lasting for several weeks to months. It's important to follow any post-treatment care instructions provided by your practitioner or stylist to optimize and maintain the results.

Stressed about how after all that regular and elaborate hair care, your hair simply doesn't care? If we said that a 5-minute quick salon routine can revive your hair back into its best health and lusciousness, would you still believe it?

Introducing you to Fusio dose by Kerastase, a customised in-salon treatment that aims at addressing and resolving hair issues specific to you, and showing results through desired texture, volume, and improved hair quality.

It is impossible to describe in words, and is better when experienced over the next few months, as your eyes light up every time you see the entrancing reflection of your hair in the mirrors, when it falls in a cascade over your shoulders or when it bounces every time you walk.

Fusio Dose truly seems like a trail to an ideal world of good hair days, and once you see the benefits, there's no going back!

5 things to know about Kerastase Fusio Dose :

Before you douse in the goodness of fusio-dose, let's get informed about the nitty gritty’s.

Being a hairstylist, I completely count on Olaplex treatment prior to any sort of chemical treatment on my tresses. But the million-dollar question I’ve been asked a lot is, “Which one is the best, Olaplex treatment or Fusio- dose Treatment?”. Therefore, I would love to take up this chance of explaining the importance of each hair treatment and the differences between the two which will aid you in zeroing the ideal one that would be the most efficient for your hair type.

Just like how cleansing and exfoliating your face has become a part of your everyday routine, it’s time to show your scalp some love too.

Scalp health is majorly overlooked in the quest for shiny, healthy hair, especially in India. Whether it is your relaxing champi routine during weekends or a rushed shampooing during weekday mornings – it eventually leads to product build-up on your scalp and causes dandruff over time. Scalp care is widely ignored and we tend to focus only on keeping our hair clean and healthy, while our scalp gets lost in the mane.

A scrub has powerful capabilities that can be unlocked to cleanse the scalp, remove dead skin cells and wash away product build-up- essentially strengthening your scalp and stimulating hair growth.

While face scrubs are associated to be harsh on the skin, let us demystify what a hair scrub like the Fusio Scrub by Kerastase can do. Fusio Scrub offers a powerful combination of exfoliation and essential oils that remove the grime while maintaining a healthy scalp. It acts as an immersive hair care solution that deeply cleanses the scalp and keeps it hydrated.

With the festive season fast approaching, your eyes must be set on the elegant gown which you’re going to pick up for the occasion. Have you thought about the hairstyle you are going to pull off? Because most likely, that is going to be the eyeball-grabber in parties. Don’t fret, we have got you covered. Here are some easy, quirky hairstyles you can do at the comfort of your home, without any assistance.

Tropical weather and the Indian mane have never shared an amicable relationship. Humid weather tends to cause frizzy hair, dandruff and breakage. To add to that, traveling in public transport, power cuts, workout out or playing some sport also causes damage to the hair. While straightening seems to be the go-to solution for women who want a quick fix for all their summer hair woes, not many know of an alternate treatment that not only fits the bill, but leaves your hair looking frizz-free and manageable.

Did you know? Hair strands are comprised of 91% protein and most people run out of it due to excessive heat from hair styling, high chemical products, lack of appropriate hair care and poor diet. Keratin is an important protein in hair prototype that helps fill this gap, acting as a crucial element aid your tresses from keeping its shine and prevent it from damage. In short, keratin treatment involves infusing keratin protein in the hair which results in increased sleekness.